What’s Your “Attention Getter”?

February 1, 2015 Off By Donna Wuerch Noble

Day 23 of Photo Inspirations — Taco Bueno!!
I was driving to the post office and thinking, “Wonder what my photo inspiration will be for today?” Then as I was crossing the intersection at Riverside and 71st, I looked to the left and my eyes were drawn to lots of those “attention-getter” flags.  And they got my attention.  Just beyond those flags was a brand new Taco Bueno that I hadn’t even noticed being built. But this day was the first day of its Grand Opening. Typically, a new restaurant or store wouldn’t be a “seize the moment” opportunity, but this one was.

First of all, I was impressed with their branding — those flags that made me do a double-take, and then I was excited about this new location here in Tulsa, and third, it brought back a flood of memories to the Grand Opening of one of their locations in Oklahoma City where we lived at the time. We were, and still are, a family that love Mexican and Tex/Mex food.  But when “fast food” Tex/Mex food (aka Taco Bueno) opened in OKC, it became the “daily routine” for our daughter. Living only a couple of blocks from it, Staci would go there for a taco or burrito or Mexi chips and dip almost every day.  Seems like a taco was like 25 cents back then.

This post isn’t really about promoting Taco Bueno or even Mexican Food, but, once again, it’s about “seizing the moment” — carpe momentum.  That moment not only opened my eyes to a new business in operation — what they’re doing to brand themselves to draw attention, but it opened my memory bank to recall some sweet moments from the past.  I love it.  Living in the present — in the moment — opens our eyes to the past, the present and the future.  And I think to myself…..”What a Wonderful World!”
#TacoBueno #WhatAWonderfulWorld #MexicanFoodByChoice